Dynamic Product Recommendations

Our extension works based on behavioural analysis and shows your customers products that are tailored specifically to their needs. Configure which products should be suggested based on different attributes using rules in so-called ranking groups.

You can then customise the building blocks for your product library or category listings in the Shopware 6 Shopping Experiences, which display the recommendations tailored to your customers in various designs.

If, for example, you want to reduce your stock of a certain product shortly before the end of the season, you can adjust the rules of your ranking group so that it shows your desired product more frequently if this product matches the shopping behaviour of your customers. This means that you could, for example, exclude your best-selling items from the ranking group because they are already selling well so that no additional recommendations are produced for the selected products or product groups.

The rules allow you to determine your recommendations in detail due to the app optimising the showcasing of products in the background. It intelligently optimises whether the given recommendations should be clicked or automatically replaced by other products to enhance your sales.

Our extension can identify not only registered customers but also visitors, furthermore it will recognise them as male, female or child in order to create even more specific recommendations according to the rules of your ranking group. In addition, the app tracks all movements to classify customers as potential target groups and to refine the recommendations.

The setting options being so extensive we decided to offer prefabricated packages for this app, which contain optimised ranking rules for many use cases. Please feel free to contact us.